For real estate channel partners & developers

Real Estate Leads Don't Come From Ads.
They Come From Strategy.

The right buyer. A clear message. A campaign your sales team can work with.

Estate By Aakash / Real Estate Growth Strategy
How we plan a real estate campaign
Emaar Amaris residential towers, architectural artist impression
THE STARTING POINT

Start with
the project.

Emaar Amaris / Gurugram

Property reference / artist impression
01 / THE WORK BEHIND THE LEAD

Why this project, over the next one?

We look at the location, competing projects and the questions your sales team hears every day.

  • Compare the alternatives
  • Find a credible reason to choose
WHAT YOU GET
Project briefLocation & competitionProduct strengthsBuyer objections

A clear brief for the campaign.

Relevant ad
Buyer enquiry
Sales conversation
Site visit
A REAL ESTATE PERSPECTIVE

Developer landscape, not a client or partner list. Marks belong to their respective owners.

01About Aakash

Real estate marketing,
with hands-on experience.

Leads generated
10,000+
Buyer enquiries for real estate campaigns.
Ad spend managed
₹5 Cr+
Campaign budgets planned, deployed and reviewed.
Property sales supported
₹1,000 Cr+
Marketing contribution to completed property sales.

Cumulative figures shared by Aakash across his marketing work. Sales supported, not solely attributed to marketing.

Aakash Kumar holding a book in a libraryAakash Kumar / Estate By Aakash
Real Estate Growth Strategist / Estate By Aakash

I help your marketing
work harder for sales.

I work with channel partners and developers to present a project clearly, reach the right buyers and give sales teams better enquiries.

My work brings together Google and Meta campaigns, AI-assisted research and direct sales feedback. The goal is practical: marketing that helps your team move the conversation forward.

The question is not just how many leads came in.
It is how many became useful sales conversations.
Aakash KumarReal Estate Growth Strategist / Estate By Aakash
THE MARKETING COMMUNITY

Part of the
marketing conversation.

Staying close to the people, platforms and ideas shaping marketing. Bringing that perspective to real estate.

Aakash visiting Google, wearing a guest badge
Google / AI & marketing intelligence
Aakash during a visit to Meta
Meta / Real estate strategy

02What we help with

Ready to launch?
Let's get the plan right.

A new launch or a campaign that needs a rethink. We work on what moves it forward.

AI-generated concept of a processor connecting scattered inputs into a single systemCONCEPT VISUAL / THE INTELLIGENCE LAYER
RESEARCH & AI SUPPORT

Better research for
your next campaign.

Understand the competition. Find the right buyer. Use AI to support the research, with people checking every recommendation.

ResearchHuman reviewClear direction
LEAD GENERATION CONSULTATION

Getting leads,
but not the right buyers?

We check the ads, forms and sales feedback. Then fix what is attracting the wrong enquiries.

CAMPAIGN & CONVERSION SYSTEMS

A launch your sales team is ready for.

Creative, media buying and enquiry routing, planned together. Every lead has a clear next step.

03How we work

From project brief
to buyer conversations.

A clear launch plan. One step at a time.

  1. 01

    Market research

    Know the project, competition and buyer.

  2. 02

    Placement selection

    Choose where the right buyers spend time.

  3. 03

    Media plan approval

    Agree the channels, budget and scope.

  4. 04

    Creative & video production

    Give buyers a clear reason to enquire.

  5. 05

    Campaign launch

    Check tracking. Go live. Route every enquiry.

  6. 06

    Seven-day review

    Review early leads with your sales team.

  7. 07

    Optimization

    Adjust the message, audience and spend.

  8. 08

    Site visits

    Help sales turn interest into appointments.

  9. 09

    Closure feedback

    Learn from bookings and lost opportunities.

04Selected projects

Real estate projects
we have worked on.

A selection of projects across launch planning, campaign management and lead generation. Select a project to explore the marketing brief.

Project marketing experience, not direct developer endorsements. Images may include architectural artist impressions. Campaign details and results are shared privately.

Smartworld The Edition, architectural project view
Launch strategy / Gurugram

Smartworld The Edition

Project positioning, campaign planning and creative direction.

Location
Sector 66, Gurugram
Ticket size / listing reference
INR 5.96 Cr onwards
About the property details & pricing

Public information checked 21 September 2026. The ticket size is a published channel-partner listing reference, not a live offer or an all-inclusive quote. Prices differ by unit and may change; confirm directly before relying on them.

Location / project source Listing price reference
THE MARKETING VIEWIllustrative plan

A suggested approach to this project, not a record of past campaign targeting or placements.

Target audience

Buyers comparing larger apartments on Golf Course Extension Road, with a clear preference for space and amenities.

Lead-gen channels & placements

MetaGoogle

Instagram Reels and Feed for the visual story; Google Search for project and location enquiries.

The campaign angle

Show how the space works, not just what the towers look like. Carry the same proposition onto the landing page.

What the enquiry should tell sales

Preferred configuration, purchase budget, location fit and readiness for a site visit.

Actual campaign scope and results are shared privately. No developer endorsement is implied.

Discuss a similar project

05Our Team

Meet the people
working on your marketing.

Strategy, performance marketing and development. You speak directly with the people doing the work.

Rishabh Sengar
01 / PERFORMANCE

Rishabh Sengar

Performance Marketing Manager

Meta Ads & real estate lead generation
Nitesh Priyaranjan
02 / TECHNOLOGY

Nitesh Priyaranjan

Senior AI & ML Developer

CRM, app & web development
Aakash Kumar
03 / STRATEGY

Aakash Kumar

Real Estate Growth Strategist

Estate By Aakash Open to the right project

Our Expertise

The right channel for the buyer, not every channel for every project.

  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Taboola
  • Display & Video 360

06A few useful answers

Before we get started.

01How soon can we start receiving leads?

Enquiries can start once a campaign is approved and running. Setup depends on your project brief, creative, landing page and account access. We agree a launch date first, then review early enquiries with your sales team. Consistent lead quality takes testing; it is not an overnight promise.

02How do you reduce junk leads?

We make the location, price range and offer clear before someone enquires. Qualification questions, tighter targeting and a review of actual sales calls help us spot poor-fit traffic. We then adjust the campaign. No platform can eliminate every invalid enquiry.

03Can you improve campaigns that are already running?

Yes. We review your current ads, enquiry journey and sales feedback before recommending changes. Sometimes the issue is targeting; sometimes it is the offer, landing page or follow-up. We would rather fix the weak point than rebuild everything without a reason.

04What budget do we need, and what does your fee include?

It depends on the market, ticket size, launch timeline and work involved. After understanding the project, we send a quotation that separates our fees from media spend and other agreed costs. Nothing starts until you approve the scope and quotation.

05Do you work with independent brokers and channel partners?

Yes, as well as developer teams. We plan around the inventory you can market, the buyers you want to reach and your capacity to follow up. You do not need a large in-house marketing department.

06Can you connect enquiries to our CRM?

We can scope CRM routing, website forms and follow-up workflows around the tools you use. Access, integration support and any software costs are checked first and included in the agreed plan. Your team stays in control of the sales conversation.

07Get in touch

Have a project to launch?
Let's talk about the marketing.

A PRIVATE CONVERSATION

Tell us about
your project.

Your draft is prepared on your device. Opening WhatsApp shares the draft with WhatsApp; only you choose to send it to us. No mailing list. Privacy / How enquiries work